For anyone who has spent time on Mykonos, Nammos Village needs no introduction. Set directly on Psarou Beach – the island’s most polished stretch of sand – it has quietly become the Aegean’s answer to a luxury shopping destination, drawing fashion’s most prestigious names to its whitewashed arcades every summer. It is, in other words, exactly where you would expect to find Chanel.
After a successful first season last year, the house is reopening its 142-square-meter boutique in Building 4 of Nammos Village, once again in partnership with Linea Piu, its exclusive Greek retail partner. The 2-level space leans into the architecture of the Cyclades – cubic volumes, white walls, natural light – while the interior trades the typical island brightness for something warmer: neutral tones, woven burlap, tweed-covered walls (a nod to the house’s signature fabric) and amber-toned glass vitrines.
The ground floor is devoted to accessories and fragrance. Expect new-season handbags, shoes, sunglasses and Les Eaux de Chanel, the olfactory collection inspired by destinations that shaped Gabrielle Chanel’s life. Upstairs, a dedicated Watches and Fine Jewelry salon showcases the Première and J12 timepieces alongside pieces from Coco Crush and the N°5 jewelry line. Next door, a full ready-to-wear salon carries Matthieu Blazy’s Spring-Summer 2026 collection – his first for the house – as well as the Coco Beach 2026 resort line, designed for exactly the kind of sun-drenched island days Mykonos does best. The Métiers d’art 2026 collection and Fall-Winter 2026 pre-collection will rotate in through the season.
In a destination where lunch at Nammos can easily become an afternoon of browsing, Chanel’s furnished terraces are a smart touch – a place to sit with a coffee while someone else decides between the J12 and the Première.
Chanel Boutique Mykonos | Building 4, Nammos Village, Psarou Beach | https://www.chanel.com/
